The Change Catalyst

Campbell Macpherson 
Wiley
 
Change is always happening. However, successful change is another story and it’s stated that 88% of change initiatives fail. In The Change Catalyst, Campbell Macpherson discusses how to create sustainable change and arms leaders with the tools they need to deliver this. Through many years of experience, Macpherson not only explains why change fails but analyses solutions for change, how to implement the perfect strategy, and how to lead a team to get the desired results. The Change Cataylst is well-written and a pleasure to read. It is full of insight and anecdotes to help organisations transform for the better.
 
AMBA members are able to receive a 25% discount off the RRP for The Change Catalyst by Campbell Macpherson (9781119386261) when purchased direct from www.wiley.com. Just enter the promo code MBA25 when prompted.